This is part 2 of my 9 notes for keyword and topic generation ideas. If you missed the first note in this series about casting a wider net in your content creation strategy, you can read it here.
Utilizing Wikipedia For Keyword Research and Topic Ideas – Wikipedia is one of the sites I most frequently use for building out my SEO plans. It is a wealth of knowledge, but also greatly useful for understanding how different topics can be interrelated.
In this note, I review how pick a topic I’m focusing on and then tear apart its correlating Wikipedia page on to find other topic ideas and relevant keywords that can be used in building out my content strategy.
Ways to Find Zero Search Volume Keywords – Zero volume search keywords are exactly as they sound. Typical keyword tools will report them having no search volume, but you can find some hidden gems that do actually get search queries, sometimes hundreds, even thousands of them, if you know where to look.
Keyword tools just sometimes have difficulty collecting enough data on these terms to report any search volume.
Semrush for Topic Ideas – I have made no secret over the years that Semrush is my favorite suite of tools for SEO, and here is another example of why.
In this note, I show you how I use Semrush’s Topic Research module to help augment my list of potential topics and keyword ideas.