Is R.L. Adams a Scammer?

by Mike on April 11, 2014 · 0 comments

I will let you judge for yourself, but here is the story so far…

I read a lot of SEO books and ebooks. Most of them are not very good. However, now and then, I’ll pick up a little tidbit here or there. Sometimes I find an easier way to do something I am already doing. Sometimes I find a totally new idea, but both of those things are pretty rare. Other times I’ll find a way that an author explains something or an analogy they use is a great description I can use in my business when talking to clients.

I never leave reviews on the stuff that I read, but recently I read a book that was so bad, I just had to.

SEO Black Book – A Guide to the Search Engine Optimization Industry’s Secrets

What a joke. This book was freaking horrible. It was the single worst book on SEO I have ever read, and I have read some bad ones.

Now, I do not expect much when I buy an SEO book. As I said, most are pretty bad. Many are fairly outdated. This one caught my attention though because it had an average rating on Amazon of 4 stars with about 35 reviews. I thought maybe there is something interesting in here. After reading the book, I thought, “Okay. This must just be a case of the typical Guru Circle Jerk.” If you don’t know what I mean by that, watch an WSO that just launches on the Warrior Forum that is being promoted by a lot of the “gurus” out there. As soon as it goes live, there are tons of reviews within the first hour. Some even say stuff like, “Whenever So-and-So puts out a new product, I buy it right away,” and stupid shit like that making it obvious they did not even try the product.

Well, I figured that is what this was. The author must have a fair number of friends that left him or her positive reviews. I left my own review which you can read here. Since that review, a few more 5-star reviews popped up. I thought it was odd that this flaming piece of shit is getting so many good reviews. So I dug in a little deeper, and now it all makes sense.

Here is one of the reviewers, who left a 5-star review on April 9th, 2014. Take a look at that. She has 200 reviews of different books she has left. All of them are 5-star reviews. She is not the only one either. The author (or someone who is being paid to market their material) is clearly buying fake reviews.

Just be careful when looking at reviews before making a purchase. This kind of crap goes on all over the place, not just on Amazon, and definitely do not buy anything R.L. Adams is selling.


LSI at Work

February 13, 2014

I accidentally stumbled upon something interesting yesterday, and an example of Google’s LSI algorithms at work. During lunch I was browsing through Facebook, and I came across a post someone had made. It was one of those “So and so blows away the judges of [insert talent competition show here]“. I normally ignore those, but […]

Read the full article →

Google Unleashes Hummingbird

September 26, 2013

Google has announced a major overhaul to its search algorithm it has called Hummingbird. Hummingbird went live weeks ago, but Google is just now confirming it. There really is not much information about it. Google is just stating it impacts how search results find answers to specific questions. You can read more at Google rolls […]

Read the full article →

SEO Companies Fined Over Fake Reviews

September 24, 2013

The New York Attorney General’s office announced yesterday that they had reached a settlement with 19 SEO companies over the posting of fake online reviews. In the settlement, the companies agree to stop posting the fake reviews and will be paying fines that range from $2,500 to $100,000 each. While I am glad that someone […]

Read the full article →

Naked URL Links Are Not That Natural

September 22, 2013

Since the time that Google first released Penguin, people have been under the impression that their anchor text ratio plays some role in getting screwed or not getting screwed by the Penguin filter. I have already argued over and over again that the problem is not the ratio of anchor text in the links. The […]

Read the full article →

New Site Launched –

August 13, 2013

It’s something I have been meaning to do for a few years, and just kept putting it off. I have wanted to build a website that highlights a little more of the actual SEO services that my team and myself offer. Nearly all of my clients have come from proactive marketing. Things like picking up […]

Read the full article →

Does Link Velocity Matter — Hell No!

June 29, 2013

I really get sick of this question. Does link velocity matter? For those of you that do not know what link velocity is, it is the rate at which a webpage acquires links. So why am I talking about this again? Well, I got an email today that read something like this. (Names and information […]

Read the full article →

Happy Birthday Penguin

April 24, 2013

On April 24th, 2012, Google rolled out its new Penguin filter, which it claimed impacted 3.1% of search queries, yet seemingly 47.2% of webmasters immediately shat their pants. Hard to believe it has only been a year now since Penguin was introduced to us. It seems like it has been around so much longer than […]

Read the full article →

Panda To Become a Rolling Update

March 14, 2013

Something interesting came out of SMX West last night, as reported by Barry Schwartz at Search Engine Round Table. The Panda algorithm is going to transition to more of a rolling update versus its current form of a manually pushed out update. The updates are going to be less transparent to webmasters and SEOs, which […]

Read the full article →

Weyerbacher Brewing – Verboten

March 13, 2013

I have yet to have a beer from Weyerbacher that I did not like. This one is no exception. I went to a new local taproom with a few friends last week and saw this one on the list of 40+ beers on tap. Verboten is a Belgian Pale Ale. Belgian pale ales differ from […]

Read the full article →

Magic Hat – Heart of Darkness

January 30, 2013

It has been awhile since I posted any new beers here. It was not for lack of trying though. I have been having a string of bad luck in finding some new good beers. Had some really awful stuff around the holidays. I did find one though that I was pleasantly surprised with. Why was […]

Read the full article →

Google The Great Prognosticator?

January 1, 2013

They swear it was not on purpose. It was just the algorithm at work, but yesterday (December 31st, 2012), if you searched Google Finance for the word “sell”, the result was a an Apple stock ticket. Here is a picture of it.   Initially, many thought it was Google playing some kind of trick on […]

Read the full article →

Google Adds Festivus Pole

December 17, 2012

Who says Google is all business and no fun? Check out what happens when you perform the search “festivus” in the Google search bar. The famous Festivus Pole appears on the left side of the search results in all its plain and boring glory. See it here.  

Read the full article →

Dynamic Meta Descriptions

November 24, 2012

One question I get asked a lot is how to write a good meta description tag for a webpage. You will hear many “guru” IM’ers preach about writing a enticing description that will encourage searchers to click to your website from the search engine results page versus your competitors. A few years ago, that was […]

Read the full article →

Samuel Smith’s Winter Welcome Ale

November 19, 2012

I was looking for a Winter Seasonal brew to put up here and picked this Winter Warmer from Samuel Smith. As I was preparing to write this post, I was appalled to realize that I have never reviewed any of Samuel Smith’s beers on here yet. They are, without a doubt, one of my favorite […]

Read the full article →

Bad Moon Porter – DuClaw Brewing Company

November 4, 2012

DuClaw Brewing hails just a short jump down route 83 from me in Bel Air, Maryland. They also have 3 other locations in Maryland: BWI Airport, Bowie Town Center, and Arundel Mills where I first discovered DuClaw when I lived in the D.C. area. Recently, much to my delight, local bars and bottle shops have […]

Read the full article →

Wolaver’s Alta Gracia Coffee Porter

October 3, 2012

Made an amazing discovery a few weeks ago. Now for most you this will seem like no big deal. For anyone that has spent most of their life in Pennsylvania, it is freaking awesome. PA is one of the stricter states when it comes to alcohol sales. All liquor and most wine is sold at […]

Read the full article →

No More Beer of the Month

October 2, 2012

I’ve decided to end the practice of posting a new beer each month here. Do not worry beer lovers. This is actually going to be a good thing. Instead, I’m going to post a beer whenever I get the urge. Often I come across something new or something old that I forgot about, and I […]

Read the full article →

Keyword Research For Local SEO

September 24, 2012

Keyword research for local SEO is a lot different than what your typical internet marketer is used to doing for keyword research. I’m not looking for the low hanging fruit or easy keywords to rank for. I’m looking for all the fruit. Here is a video I put together a few weeks ago describing how […]

Read the full article →

Using Scrapebox For Local SEO

September 16, 2012

I did a quick video on how I use Scrapebox to help with performing local SEO. Scrapebox has a reputation as a spamming tool, but if you understand what it can do and how to use it, it can be used for so much more.

Read the full article →