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Bowling over 3 common myths about citation building for local SEO

Just like anything else in SEO it seems, there are a lot of myths around…

Mike Friedman

Understanding bounce rate and why it is not an SEO factor

I want to start off by making one thing crystal clear. Bounce rate is not…

Mike Friedman

Google to expand exact match in AdWords

Google posted this on their AdWords blog yesterday. https://adwords.googleblog.com/2017/03/close-variants-now-connects-more-people.html Years ago exact match in AdWords…

Mike Friedman

Cut your AdWords costs in half by understanding your Quality Scores

If there is one tip I could give to new and veteran AdWords advertisers, it…

Mike Friedman

Think you need original content to rank? Think again.

Visit almost any marketing forum that discusses search engine optimization, and you will undoubtedly come…

Mike Friedman

Googlers state dislike towards buttons that expand content

Two of the popular spokespeople for Google have let their distaste for websites using “read…

Mike Friedman

Intrusive interstitials mobile penalty – Google’s bark louder than its bite

On January 10th, Google launched what it called an intrusive interstitials mobile penalty. What does…

Mike Friedman

Google testing Google My Business website builder

Last week the Wall Street Journal reported that Google is testing a website builder in…

Mike Friedman

The SEO Pub has been redesigned and relaunched

Welcome to The New SEO Pub The SEO Pub was long my running blog about…

Mike Friedman

Do I Need To Constantly Update My Content?

In the SEO community there has been an ongoing debate for some time over the…

Mike Friedman